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Global Agri-Processor From fragmented data to AI-powered purchasing decisions

Commodity procurement is a complex process. To make it clearer for a major producer of food ingredients, we used a combination of machine learning and human-centered design to support more intelligent purchasing decisions.
Machine Learning Data Science AI Workflow Intelligence
Industry

Food & Agri-Processing

Client

Global Food Ingredients Group

Services

Workflow Intelligence,
Data Science,
Custom Software Development

The prices of agricultural commodities change quickly and do not move in straight lines. There are various factors involved, for example geopolitical shocks or extreme weather, which no one can predict. With regard to other factors, such as energy prices, transport costs and past price behaviour, there are patterns which repeat regularly enough to be of use.

Data-driven forecasting belongs to the second type, since it does not aim at eliminating uncertainty from procurement but rather provides buyers with a more clear basis for making decisions when under pressure.

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A farmer inspecting a trailer full of harvested grain at sunset, representing the sourcing of agricultural raw materials in the food ingredients industry.

Our partnership

Our client is one of Europe’s largest food ingredients producers, operating across more than 50 production sites in over 25 countries. Their teams source raw materials from dozens of markets simultaneously, each with its own price dynamics, seasonal patterns and supply chain pressures. At that scale, a poor purchasing call is a costly one.

The challenge

Commodity prices in the food industry are among the hardest inputs to manage. Weather, harvests, energy costs and logistics all influence prices in ways that resist straightforward forecasting.

The procurement team was making decisions from fragmented data spread across multiple sources, with no shared view of what was driving prices. Knowledge sat with individuals rather than the organisation. When one person held the picture, consistency across the team suffered.

The team needed a reliable directional signal grounded in the factors that actually move prices, rather than an exact price forecast, to give everyone a clear, shared view of where prices were heading and why.

The solution

We built a Purchaser Cockpit, a platform that brought data management, trend modelling and visual decision support together in one place. Grounded in Workflow Intelligence, the solution connected human expertise, machine learning and a system-wide view of how purchasing decisions get made.

  • Human-centered: The cockpit was designed around how buyers actually work. It supports judgment rather than replacing it, and makes the reasoning behind decisions visible to the whole team.

  • Technology-driven: We developed a machine learning model trained on historical price data and a curated set of leading indicators, including energy prices and transport costs. Multiple models were benchmarked against known outcomes. The model identifies directional trends rather than exact price points, and explainability was built in from the start so buyers could always see which factors were influencing the output.

  • System-wide: Scattered data sources were consolidated into one view. Decisions that had lived with individuals became team conversations, and purchasing knowledge became an organisational resource rather than a personal one.

Workflow Intelligence in action: Process illustration showing the end-to-end procurement workflow, from demand prediction and price prediction through logistics and purchasing to final delivery, highlighting the stages where Workflow Intelligence was applied.

What we achieved together

Decision transparency

Purchasing decisions moved out of individual silos and into shared team conversations.

Unified data view

Price indicators, market signals and trend data were brought together in one coherent interface for the first time.

Price trend modelling

A machine learning model delivered directional price signals, rising or falling, based on proven correlating factors.

Model validation

Tested against real outcomes, the model demonstrated meaningful predictive signal beyond baseline approaches.

Explainable AI

Buyers could see which factors were driving any given trend indication.

The results

Wireframe mockups of the Purchaser Cockpit displayed on tablet devices, showing the buyer dashboard with price trend charts, data filters and market analysis views.

Wireframes for the buyer dashboard (l.) Filtering and displaying the analysis of selected raw materials (r.)

How we made it happen

Phase 1

Discover

In-depth interviews with buyers and leadership identified price trend modelling and decision support as the highest-impact opportunities.
Phase 2

Design

A cross-functional team designed the Purchaser Cockpit concept and mapped the relevant data sources and decision workflows.
Phase 3

Develop

Machine learning models were trained on historical data and benchmarked against each other to forecast future prices. The strongest performer was built into a working prototype.
Phase 4

Validate

The best-performing model was tested against actual price developments, confirming its ability to forecast price direction and deliver reliable trend indications.
Phase 5

Deliver

Price and trend forecasts for the current year were provided to the procurement team, giving buyers data-driven support for live negotiations.
Start
Finish
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